Sourcing wholesale psyllium husk from India is the most cost-effective way for supplement manufacturers, pharma companies, and food producers to secure their fiber ingredient supply. India produces over 85% of global psyllium and offers the most competitive wholesale pricing in the world.
Understanding the Unjha Wholesale Market — Where Psyllium Prices Are Set
The Unjha APMC (Agricultural Produce Market Committee) in Unjha, Mehsana district, Gujarat is the world's largest psyllium husk wholesale market. Every day, farmers bring their harvest to Unjha for auction. These mandi prices directly set the benchmark that all Indian psyllium exporters use for their FOB export quotes.
Wholesale buyers who understand Unjha mandi cycles get significantly better pricing. The key seasonal pattern:
Post-harvest (April–July): New crop floods the Unjha mandi, wholesale prices soften. Best time to buy in volume or sign forward contracts.
Pre-harvest (October–February): Old crop stock runs low, wholesale prices typically rise. Build safety stock before this window if possible.
Wholesale Pricing Tiers — FCL vs LCL
Wholesale pricing for psyllium husk from India operates in quantity tiers:
LCL (Less than Container Load): 100 kg – 3 MT. Higher per-MT price; suitable for first-time buyers or smaller brands.
Part Container: 5–14 MT. Mid-range pricing; cost-effective for growing supplement brands.
Full Container Load (FCL): 15–20 MT in a 20ft container. Best per-MT wholesale pricing; recommended for regular buyers.
Multi-Container: 20+ MT across multiple FCLs. Significant volume discount; negotiate annual supply agreements.
Wholesale Grades Available
Conventional Whole Psyllium Husk 99%: Most widely traded wholesale grade globally. Used in OTC fiber supplements, pharmaceutical formulations, functional foods.
Conventional Psyllium Husk Powder 99% (40-100 mesh): For capsule/tablet manufacturers. Commands 10–20% premium over whole husk.
Organic Psyllium Husk 99% (USDA NOP / EU Organic): For brands selling certified organic products. 20–40% premium over conventional. Separate wholesale supply from dedicated organic processing lines.
Blonde Psyllium Husk: Premium grade with lighter color, for visual-grade supplement products.
What to Verify Before Buying Wholesale
Before committing to a wholesale order: (1) Request batch-specific COA — not a generic spec sheet, (2) Verify the supplier's IEC (Import Export Code) is valid, (3) Confirm certifications on the issuing body's database, (4) Ask for client references in your target market, (5) Order a 100–500g sample before any wholesale commitment.
Amar Herbal Origins is a Gujarat-based wholesale psyllium husk manufacturer and exporter. We supply FCL and LCL wholesale orders to buyers across USA, Germany, Canada, UAE, Australia, Japan, and 25+ other markets. Contact us for current FOB wholesale pricing.
Amar Herbal Origins processes premium 99% purity whole husk and fine powders. We hold ISO 22000, USDA/EU Organic, Kosher, and Halal certifications.